Media Kit

Logo & logomark

Our logo is a valuable asset. We must treat it nicely.

Logo usage guidelines

  • Only use the color logo over white or light gray backgrounds.
  • Only use the reversed logo over darker colored backgrounds.
  • Don’t use reversed logo on backgrounds that are too light and cluttered.
  • Don’t alter the logo above (color, proportion…) without our consent.
  • Always leave the logo some space to breathe.
  • Don’t rotate or alter the logo in any conditions

Color palette

You’re encouraged to use the official Param colors when displaying the logo and marks

Pacific Blue
#008DEA

Grey
#77777

White Smoke
#ECECEC

Cloud Burst
#374554

Lavender
#F4F8FC

White
#FFFFFF

For Press Inquiries and Additional Resources

Email us at hello@param.ai

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